![]() From a growth standpoint, between Jan ’09 and Jan ’11 it has a 75x’ed server count. The entire project went from concept to production in 1,000 physical servers in 24 hours. Zynga shared some impressive statistics around its zCloud build. This capability was integral to Zynga’s deployment. Zynga manages its clouds, both AWS and zCloud, through a single pane of glass provided by RightScale. ![]() Zynga's private cloud, called zCloud internally, is essentially a commodity cloud based on AWS design principles and using XenServer at the core. At the same time the reduced operating expense, from lower public cloud reliance, improve the company’s operating margin profile. However, as the business has grown, it now makes sense from a financial perspective to own some of the equipment and the associated benefits of the higher depreciation writeoffs that come with it. Zynga realized early on that it couldn’t afford the capital outlay burden associated with building its own infrastructure at the scale required to host its business. This is an interesting business lifecycle decision and cloud adoption consideration. Part of the impetus behind this move was a desire to reverse some of the capex versus opex tradeoffs that it made in earlier stages of the company. Having survived this initial growth phase, and gained a better understanding of workloads in the process, the company opted to build its own internal cloud to compliment its AWS footprint. It moved to Amazon Web Services (AWS) to accommodate the rapid scale demands in the vertical growth phase of the company. Zynga started out with a dedicated hosted IT infrastructure, but its business growth quickly outpaced its ability to add infrastructure. One in five Americans play social games.If Farmville were a country, it would be fifth largest in the world.Cityville went from 0 to 100m users in 40 days.Ten percent of the world's Internet population plays Zynga games every month.Five new players join Zynga every second.It has developed seven of the top 10 games on Facebook.Zynga has >250m monthly active users globally.To set some context around the levels of scale we are talking about, here are some pretty incredible business metrics around the adoption of Zynga and social gaming. Regardless of the company, industry or vertical, this is a massive-scale operation that is realizing significant management efficiencies. Those who dismiss this as some silly social media company that doesn’t count as a legitimate enterprise use case, which I am sure some will, miss the point completely. Summary: Zynga presented its approach to adopting cloud at the Interop Enterprise Cloud Summit in Las Vegas. Immortals Fenyx Rising is also available on other consoles and on PC via the Ubisoft Store.Editor's Note: Zynga is considered the poster child for a company that moved from a pure public cloud model, using AWS to a hybrid model, choosing to complement Amazon with its own internal data center. Immortals Fenyx Rising (Cloud, Console, and PC) (coming August 30) – in this game very clearly inspired by Nintendo’s The Legend of Zelda: Breath of the Wild, a winged demigod named Fenyx must embark on a journey across the mysterious and beautiful lands to save the Greek Gods. Midnight Fight Express is also coming to PC via Steam. Your mission is simple: fight against waves and waves of enemies and break through to the city before sunrise, and in the process, prevent a citywide criminal takeover. Midnight Fight Express (Cloud, Console, and PC) (coming August 23) – follow the exploits of a former member of the criminal underworld as he is lured back into “the life” by a mysterious AI drone. Coffee Talk is also available on PC via Steam, with a sequel coming in 2023. Elves, succubae, aliens, and more, explore a modern fantasy world imbued with the humanity of a regular one. Xbox Game Pass Mid-August 2022Ĭoffee Talk (Cloud, Console, and PC) (Available today) – a talking simulator that tasks you, an owner of a café, to listen to and help a variety of fantasy-inspired people with their problems. A total of eight games have been confirmed, including the usual slew of DLC and game updates, Game Pass Ultimate Perks, and, as always, a list of games leaving the service come August 31. Microsoft has revealed the upcoming titles coming to the Xbox Game Pass mid-August 2022 lineup, and this one adds several indie games including Day One releases, plus a Breath of the Wild-inspired open-world adventure from Ubisoft.
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